• 2017 Paul College

    Digital Marketing Symposium

    (Friday, October 13th)


    On Friday, October 13th, Paul College will host its

    4th annual Digital Marketing Symposium.


    Reserve your seat today and join over 250 digital marketing professionals, faculty, and students for a day of inspiring presentations and networking on the UNH Durham campus.

  • Outstanding speakers,

    cutting edge insights

    For this year's symposium, we have assembled an outstanding lineup of presenters, who are on the front lines of digital marketing innovation. Some of the cutting edge topics they will cover include:

    • The power of content marketing (HubSpot)
    • Enhancing customer engagement (Hootsuite)
    • Crafting a holistic digital strategy (PixelMEDIA)
    • Measuring digital performance (Vital Design)
    • Social media and segmentation (Zoomph)
    • Maximizing the impact of online video (Wistia)
    • Crowdsourcing: harnessing the wisdom of the crowd (Innocentive)

  • Testimonials

    Check out participants' reactions to our past Digital Marketing Symposiums

    Thought provoking, great setting, first class presentations!


    Our company enjoyed presenting at the symposium. We felt the information was relevant to the audience, we had some great questions and conversations, and we learned from (and made connections with) other local companies. We really enjoyed being a part of it!


    THANK YOU for putting on a great symposium. Our DM team felt it was very worthwhile and picked up a few "keeper" tips and tricks. Win, win for us.




  • Agenda

    2017 Paul College Digital Marketing Symposium


    8:00 AM

    Memorial Union Building (MUB): Granite State Room

    Opening Remarks

    8:45-9:00 AM

    Memorial Union Building (MUB): Granite State Room

    Jonathan O'Donnell, PixelMEDIA

    9:00-9:45 AM

    A Holistic Approach to your Digital Strategy

    Quinton Porter, Zoomph

    9:45-10:30 AM​

    Humanizing Customer Data via Social DNA

    Morning Networking Break

    10:30-11:15 AM

    Coffee, Networking, and Exhibitor Tables

    Siobhan Gibney Gomis, Innocentive

    11:15 AM-12:00 PM

    Forget the Usual Suspects! Ideas and Inspiration from Unexpected Places

    Jonah Silberg, Wistia

    12:00-12:45 PM

    Advancing your Buyer's Journey through Video

    Managers Lunch

    12:45-1:45 PM

    Memorial Union Building (MUB): Strafford Room

    Catherine Daly, Hootsuite

    1:45-2:30 PM

    Driving Customer Engagement

    Lindsay Thibeault, HubSpot

    2:30-3:15 PM

    The Power of Content Marketing

    Afternoon Networking Break

    3:15-3:45 PM

    Coffee, Networking, and Exhibitor Tables

    Chris Getman, Vital Design

    3:45-4:30 PM

    5 Ways Digital Marketers Must Evolve or Die

    Managers Reception

    4:30-6:30 PM

    Paul College of Business and Economics, Great Hall

  • Thank You to Our Generous Sponsors!


    Platinum Level Sponsor


    Gold Level Sponsor

    Anchor Line

    Silver Level Sponsor

    Northwestern Mutual

    Silver Level Sponsor

    Vital Design

    Silver Level Sponsor

    UNH Women in Business

    Silver Level Sponsor

  • Register Now!

    Space is limited. Register now to take part in this free event!

  • The 2017 Paul College Digital Marketing Symposium is made possible by

    generous funding from the Peter T. Paul Innovation Fund.